Below is the 2023 “Strategy for Entrepreneurs” course schedule.
INTRODUCTION
- Week 1: Introduction to SFE I
September 7
What makes a startup idea promising?- Week 2: Introduction to SFE II
September 14
Simplisafe with guest Eleanor LauransSeptember 15
Beam
MISSING VALUE: STRATEGY AS THEORY AND EVIDENCE
- Week 3: Theorizing what the market has missed
September 20
Building your startup theory and starting your SFE memo.September 21
LyraSeptember 22
mPharma and Startups as Theories- Week 4: Testing if the market missed
- 📝 SFE Memo Draft 1: Complete the first draft by midnight 9/26.
September 28
Proactive For Her and Testing Strategy- 📝 SFE Feedback 1: Complete online peer feedback by class on 9/29.
September 29
Strategy Feedback Workshop #1
MEASURING VALUE: THE STARTUP ECONOMICS OF EXPERIMENTATION
- Week 5: Experimentation and startup economics
October 4
EthenaOctober 5
Performance Indicator- Week 6: False positives, false negatives, and financial performance
October 11
Washio with guest Jordan MetznerOctober 12
Framebridge
TESTING VALUE: GENERATING NEW SIGNALS
- Week 7: Gathering data
October 18
[No Class session] Go Experiment!October 19
[No Class session] Go Experiment!October 20
[No Class session] Go Experiment!- Week 8: Are the signals you gathered informative? Do they influence others?
- 📝 SFE Memo Draft 2: Add experiment results to your memo by midnight 10/22.
- 📝 SFE Feedback 2: Complete online peer feedback by class on 10/26.
October 26
Strategy Feedback Workshop #2October 27
The Bessemer Memos
DISCOVERING VALUE: HOW FOUNDERS LEARN
- Week 9: The Wandering Entrepreneur
November 2
Rheaply with guest Garry CooperNovember 3
📝 Individual progress feedback with the Professor (11/3-11/17).- Week 10: Changes in the Cost of Experimentation
November 8
Foodology with guests Daniela Izquierdo and Juan Guillermo AzueroNovember 9
📝 Individual progress feedback with the Professor (11/3-11/17).- Week 11: Testing When You Can’t Experiment
November 16
HeyJane with guests Kiki Freedman and Gabriela Santana GoldsteinNovember 17
📝 Individual progress feedback with the Professor (11/3-11/17).- Week 13: No Class
- 🦃🦃🦃 Thanksgiving Break 🦃🦃🦃
- Week 14: Meet with students and structure project time.
- 📝 SFE Memo Draft 3: Updated memo & deck draft by midnight on Monday, 11/27.
- 📝 SFE Feedback 3: Complete online peer feedback by class on Thursday, 11/30.
November 29
Final Project Office Hours (Optional)November 30
Strategy Feedback Workshop #3December 1
Compass Pathways w/ Prof. Tiona Zuzul (TBC)
CONCLUSION
Week 15: “Demo” week
- 📝 SFE Memo & Deck 4: Your final memo & 5-slide deck are due by midnight 12/5.
December 6
Course Wrap + Final Presentations IDecember 7
Course Wrap + Final Presentations II